If you’re getting ready to put together a new website or redo an old one, you should know it’s all about your content today. Search engine rankings aren’t about your great images or your sexy product; instead, they’re all about what you have written on your page. Search engine rankings are created through a text-based algorithm that collects information about inbound links to your page, content freshness, site longevity, and pertinent text to your keyword.

Pertinent text often means that it needs to be keyword-optimized. There are some things you can do to ensure your page content works well for both the search engines and for the real people who will visit and hopefully buy stuff from your site.

1. Content first, then images. Search engines don’t see images at all. They do see text. There are two things you can do with images to make them more search engine friendly: first, name your image file something with your keyword in it or descriptive of the image, not picture3.jpg; and second, fill out the alternate text for your image with something that describes the image and fits in with your page content, preferably with at least one keyword mention.

2. Keep content centred on your page subject. If you focus on the topic at hand, you both keep your readers involved and you ensure that your keyword will crop up naturally throughout the article.

3. Use, don’t overuse, keywords. Judicious use of keywords keeps your page from getting marked as spam, yet ensures the search engines will pick it up and list it in an appropriate keyword search. For the most part, an appropriate ratio of keywords in your article is about 5%, focusing on having keywords showing up in titles and subtitles.

4. Write in natural English about your subject. The sophisticated algorithms search engines use today can identify the awkward English created by content generation programs and will drop those sites to the bottom of the listings. Besides, your site visitors will appreciate understanding what you’re talking about.

5. Use headings and bulleted points. Bullet points are an old and venerable way to lay web content out cleanly so that browsers can hone in on the best information as quickly as possible. Headings are valuable for the same reason, and also have special attention paid to them by the spiders, as mentioned above. Make sure you always use the H1-6 heading tags used in HTML.

6. Write for readers, not search engines. If your content is good and focuses around your keyword, the optimization generally happens by itself. Good content draws links from others to your page, and it also keeps customers coming back.

7. Update your text frequently. Search engines today love fresh content with good keyword placement, and so do your customers. With constantly-updated text, search engines know you’re not running a static site, and you will be able to watch your site rise slowly in the search engine rankings.

8. Use articles within your site; lots of content at your site raises your placement. It also brings back customers and encourages other websites to link to yours, raising your search engine rankings.

History is the replica of the present. Thus, we have to press our flashback imaginary buttons in order to have a sojourn in the times of yore.

We have to know the beginning in order to relate it to the present and the future. In the case of web design, history is conclusive and clear and it is interesting to dwell a tad in a world of imagination, art and craftsmanship. Together we go back…

In the late 1960’s, internet was used to transfer data between computers through the telephone network system. The transfer was made possible by transmission control protocol/internet protocol (TCP/IP). It was developed by Advanced Research and Projects Agency. It was primarily developed for US military needs however, it was later used by some universities.

In 1969, aside from the creation of ARPANET, Generalized Markup Language (GML) was also created. This was made possible by the brilliant minds of Charles Goldfarb, Edward Mosher, and Raymond Lorie. GML was then used to facilitate text management in large information systems.

It was in 1980 when American National Standards Institute (ANSI) committee built on GML and published a working draft of Standard GML, or SGML. This was later on adopted as the standard system by government agencies, research companies and schools. Few years after, a scientist working at CERN, the Nuclear Particle Physics Laboratory in Switzerland, by the name of Tim Berners-Lee, invented the HyperText Markup Language (HTML) to define the structure of Web pages. It is a standard hypertext language protocol and browser program that interrupts the html version and converts it into text. HTML was used in a lot of contents and multi-media images or anything that uses tables, graphics, audio, video, and mathematics symbols.

Berners-Lee is also responsible for the early developments in the web’s ability to link academic papers like books researches and studies electronically. Another contribution was the inception of the concept of internet to answer the intellectual and emotional queries of people around the world.

It was also in 1980’s when the web experienced a rapid evolution. The changes are now used by business, education, government and other companies and entities. This is the ear when the World Wide Web was developed by a scientist who has explored communication methods through computer network.

Early on, browser programs were only capable of viewing texts, but nowadays, they have already developed into a wide range of computer platforms. Aside from that, there is also lots of authoring software available these days. In fact, it has turned very user-friendly that children can very well understand and use it!

Please visit Web Development Services Pros site at www.webdevelopmentpros.com for comments and inquiries regarding this article.

Winning at Custody is one of the most difficult issues parents confront in divorce. In many cases, both parents want custody and are willing to spend whatever it takes to win. Custody is all about what is best for the children – and that involves proving that you are the best parent – i.e. that the other parent is not as good a parent as you and/or that the other parent is just simply a bad parent.

My recommended tips for winning at custody are:

1. If you are not involved in your children’s lives now, you are not getting custody from a judge. If you are a working parent who lets your spouse handle all of the details of parenting, you are not prepared to win at custody. You must either change your objectives or change your parenting. If you really want custody, get involved now – in all aspects of your children’s lives. Get involved in your children’s schooling. Attend their extra curricular events. Take them to the doctor and dentist. Get to know what professionals your children see and be involved with them?

2. Make sure that you are not exposing your children to unsafe or unhealthy environments when they are with you. Are you involved in another relationship? Has there been more than one? Be very careful about exposing your children to your companion(s). Many judges, professionals, and other parents object to the children being subjected to other relationships too early in that process. More important, if you really want to win at custody, it should be because you want to spend time with your children parenting them. Spending time with someone else when you have the children is a recipe for losing at custody in court.

3. Do you put down your children’s other parent when the children are with you – either consciously or subconsciously? If you do, stop. One sure way to lose at custody is to hurt the children’s relationship with the other parent. A judge will consider whether a parent promotes or prevents the other parent’s access to and relationship with the children when seeking custody.

4. Winning at custody requires that you keep a calendar for everything. You need to be able to look back and remember details when it comes time to litigage custody. If you do not know when you had the children, what events you attended, where they were or you were or allof the times your spouse was not timely for a pick up or drop off, you will only hurt your own case. You can keep track on your own calendar, with your own journal, or with a professionally managed calendaring system. We do provide access to a professional calendaring system for custody cases on our web site at http://www.millenniumdivorce.com/custody-planner.asp.

5. Be on time…Be on time….Be on time. Few issues cause as much conflict as a parent who is persistently late in picking up or dropping off children. It irks the judges, it creates arguments with your ex or soon to be ex, and it stresses out the children. So, Be on time.

6. Be flexible. If the other parent wants to switch weekends or weekdays, do it if you can manage your schedule. When the time comes to tell the judge why you should have custody, you can tell the judge that you are the parent who makes sure that the schedule works. In a close case, this issue makes a difference.

7. Do not involve your children in the issues that are pending in court or with attorneys. Courts generally are very opposed to the children knowing the details of what are essentially adult issues. Children should be told that both parents love them and want to see them – that’s it. The children may see a psychologist and/or an attorney or other professional if the court directs that. The children can talk to those people about your case – you should not be giving them the details, especially if giving the details involves denigrating the other parent.

8. Winning at custody requires considering one other very important factor: where do the children want to live. It is not a good idea to coach your children on this issue. They will have an opportunity to tell what they want to either the court, their attorney or a psychologist. However, it is a good idea to know what they want. If they want to live with their other parent, you should not spend all of your time and money pursuing custody, unless you believe that it is unsafe or inappopriate for the children to live with that parent.

9. You do have to be willing to show why your children’s other parent should not have custody. So, you need to keep track of whether that parent is on time, involved, and flexible with the schedule. If that parent has any issues that affect custody, such as a history of mental health issues which impact his or her ability to care for the children or alcohol or drug addictions, you need to let the court know. Other issues that can and do affect custody determinations include the number and frequency of romantic relationships and the epxosure of the children to those relationship, the proper supervision of the children, and ensuring that the children attend school and see professionals such as a doctor and dentist when necessary.

10. Above all else, hire a good attorney and be open and honest with your attorney. Listen to your attorney, not some friend or relative who is sure about what you should do because they had a friend or a relative who got a better deal. If you are paying your attorney, listen to what he or she has to say.

About the Author

Jean Mahserjian is an attorney and the author of numerous websites and books devoted to helping consumers through the process of divorce. To download free excerpts from her divorce and custody books, visit: http://www.millenniumdivorce.com

On January 13, 2004, the FDIC adopted new rules for insurance coverage of living trust accounts. The new rules, which are effective on April 1, 2004, are summarized below.

What is a living trust?

A living trust (or family trust) is a formal revocable trust, usually set up by an attorney, in which the owner (also known as a grantor or settlor) specifies who will receive the trust assets when the owner dies. The owner keeps control of the trust assets during his or her lifetime and can change the trust at any time.

How are living trust accounts insured under the new FDIC rule?

The owner of a living trust account would be insured up to $100,000 per beneficiary if all of the following requirements are met:

1. The beneficiary must be the owner’s spouse, child, grandchild, parent or sibling.

2. Stepparents and stepchildren, adopted children and similar relationships also qualify.

3. In-laws, cousins, nieces and nephews, friends, and charitable organizations do not qualify.

The beneficiary must become entitled to his or her interest in the trust when the owner dies — coverage would be based on the beneficiaries who meet this requirement at the time the bank fails. Example: A living trust names an owner’s three children as beneficiaries but states that each beneficiary’s share will pass to the beneficiary’s children if the beneficiary dies before the owner. Assuming all three children are alive at the time the bank fails, only the children — not the grandchildren — would be beneficiaries for insurance purposes. (That’s because the grandchildren are not entitled to any trust assets while their parent is alive.) Coverage up to $300,000 ($100,000 per beneficiary) would be available on the trust’s deposit accounts.

The account title at the bank must indicate that the account is held by a trust. This rule can be met by using “living trust”, “family trust”, or similar terms in the account title.

Coverage is based on the actual interests of each qualifying beneficiary. Unless the trust states otherwise, the FDIC will assume that the beneficiaries have an equal interest in the living trust account. Example: A father has a living trust leaving all trust assets equally to his three children. This trust’s account would be insured up to $300,000 since there are three qualifying beneficiaries who would become owners of the trust assets when the owner dies.

How does the new rule differ from the old rule?
Previously, many living trusts did not qualify for per-beneficiary coverage because they contained conditions that prevented a qualifying beneficiary from actually receiving his or her share of the trust assets when the owner died. Under the new rule, the FDIC will ignore these conditions for insurance purposes. In addition, the former rule required banks to keep the names of the trust beneficiaries in the bank’s account records. Under the new rule, a bank only needs to indicate in the account title that the account is held by a living trust. Note: The rule for payable on death – or POD — accounts has not changed: the names of the beneficiaries of a POD account still must be identified in the bank’s records.

What if a living trust has more than one owner?

If a living trust has more than one owner, coverage would be up to $100,000 per qualifying beneficiary for each owner, provided the beneficiary would be entitled to receive the trust assets when the last owner dies. Example: A husband and wife are co-owners of a living trust. The trust states that upon the death of one spouse the funds will pass to the surviving spouse, and upon the death of the last owner the funds will pass to their three children equally. This trust’s deposit account would be insured up to $600,000.

What if a beneficiary is not the owner’s spouse, child, grandchild, parent or sibling?

The trust interest of a non-qualifying beneficiary is insured as the owner’s single ownership funds and would be added to any other single ownership funds the owner may have at the same bank, and the total would be insured up to $100,000. Example: A living trust states that the trust assets will belong equally to the owner’s husband and nephew upon her death. If the trust’s account has a balance of $200,000, her husband’s share — $100,000 — would be insured as her revocable trust funds and her nephew’s share — $100,000 — would be insured as her single ownership funds. If, for example, the owner already had a single ownership account for $20,000, the nephew’s interest ($100,000) would be added to her other single ownership funds and the total would be insured for $100,000, leaving $20,000 uninsured.

How is a beneficiary’s life estate interest insured?

Living trusts often give a beneficiary the right to receive income from the trust or to use trust assets during the beneficiary’s lifetime (known as a life estate interest). When the beneficiary with the life estate interests dies, the remaining assets pass to other beneficiaries. Unless otherwise indicated in the trust, the FDIC will assume that a beneficiary with a life estate interest owns an equal share of the trust with the other beneficiaries. Example: A husband creates a living trust giving his wife a life estate interest in the trust assets with the remaining assets going to their two children equally upon his wife’s death. Deposits for this trust could be insured up to $300,000 ($100,000 for each qualifying beneficiary – the wife and two children).

Are living trust accounts and “payable on death” accounts separately insured?

The $100,000 per-beneficiary insurance limit applies to all revocable trust accounts – payable on death (POD) and living trust accounts – that an owner has at the same bank. Example: A father has a POD account naming his son and daughter as beneficiaries and he has a living trust account naming the same beneficiaries. The funds in both accounts would be added together and the total insured up to $200,000 ($100,000 per qualifying beneficiary).

Good luck and until next time,

Phil Craig

P.S. Feel free to forward this on to any friends.

Phil Craig is a licensed attorney and entreprenuer.
He started practicing law at age 25 in 1979.
He does not take on any more clients, but is
advisor to some of the biggest names in the internet
world. He shares his knowledge gained over the
last 25 years at his Living Trust Secrets newsletter site:
click here=========>http://www.LivingTrustSecrets.com

** Attn Ezine editors / Site owners **
Feel free to reprint this article in its entirety
in your ezine or on your site so long as you leave
all links in place, do not modify the content and
include our resource box as listed above.

If you do use the material please send us a note
so we can take a look. Thanks.

That’s why now you really need to look into and project if you can have a loan at a respectable percent rate. 4.2 percent rate of interest may appear so just but will it stay perpetual after you have to pay back your money loan. It makes no difference if you live in Bowling Green Kentucky or in Alameda California a solid online check up will spare you often lots of disoblige. You should be shining today to analyze if you have a nice bargain or if you don’t with the bank that offers you a bank loan. A lot of the merchant banks wil show you a interest rate that looks estimable but feels bad or so after some time. Check up to see if the moneylender who is tending to give you a credit loan is honest. A merchant bank in Haverhill Massachusetts or so can have a total different actual loan rate for a 30000 dollar bank loan then a bank in Hampton Virginia and that makes a immense clear difference in your weekly pay backs. At present you can check out rates quickly at websites and control if there are possible sneaky traps you should know about.

Translated in Dutch it means: Woon je in Barendrecht of Oldebroek en hebt u BKR. Lenen met zonder BKR is nog nooit zo gemakkelijk geweest. Koop een andere woning met kredietverstrekker zonder bkr toetsing, 336654 euro is altijd mogelijk om te financieren. Van Valkenburg aan de Geul tot Enkhuizen, geld lenen met een BKR notering is altijd mogelijk.

Personal injuries, as the name implies, are injuries to an individual person. In contrast, crimes are wrongful acts against society. The government punishes those who commit crimes with criminal penalties. For personal injuries, the government does not punish the wrongdoer, but gives the victim the right to pursue a private, civil lawsuit called a tort action against the wrongdoer.

Most civil suits are determined using theories contained in the law of torts (from the Latin word tortus, meaning twisted). Personal injury lawsuits are usually based on the tort law premise that when someone does something that harms another person physically, mentally or financially, the person who suffers the harm ought to be compensated for the loss, and the person who caused the loss should pay. Whether a civil lawsuit based on tort law will succeed depends upon the type of tort committed.

Degree of Faults

Each of the three kinds of torts–negligence, intentional misconduct and strict liability has its own degree of fault that a plaintiff must prove in order to collect from a defendant.

Some of the common laws on personal injury are:

Negligence

Intentional Misconduct

Strict Liability

Burden of Proof

Comparative Negligence

Vicarious Liability

Premises Liability

Dram Shop Laws

One type of personal injury involves the purposeful behavior of one person against another with the intention of harming that person or that person’s property. The perpetrator of such an act has committed an intentional tort and is liable for any damages caused by the act. In general, intentional torts are divided into two categories: Intentional torts against people (such as assault) and intentional torts against property (such as trespass).

Once a personal injury has occurred, the defendant has a liability to make good the damage done. “Damages” is the term for whatever is owed to you to compensate for your loss. You and the injuring party, through insurance settlements, or by other means, can agree upon damages. But often the damages offered to you may not fully compensate you for your loss. This is especially true if you have suffered physical injury and have not been able to work.

Florida Personal Injury Lawyers provides detailed information about florida personal injury lawyers, florida personal injury lawsuit funding, florida personal injury law firms, florida personal injury laws and more. Florida Personal Injury Lawyers is the sister site of Michigan Personal Injury Lawyers Info.

Following are Five Immediate Changes You Can Make to Drive Traffic and Sales Through the Roof

1. Put More Oomph in Your Articles.

Don’t tell the reader what he “could” do; tell him what he MUST do! Which of these sounds more dynamic to you: great copy, or brilliant copy? Speak in an authoritative tone, and you will be regarded as an authority. Go bookmark http://thesaurus.com in your favorites folder right now. You NEED power words to make your copy pop!

2. Tell the Reader Exactly What to Do.

Ever read someone else’s web page and find yourself going into “the zone?” That happens to your reader, too. Snap him into action while he’s caught in the trance. Click Here. Buy Now. Pop Your Email Address in the Subscriber Box Below. Seems almost silly, right? But call to actions are everywhere because they really WORK.

3. For the Love of God, Dumb it Down.

Here’s a big goof that new web writers frequently make: writing copy that’s too abstract, too esoteric, too philosophical. Translation: you MUST dumb it down. This is the web, we’re all distracted as heck. I guarantee, nobody will think less of you if you simplify your concepts and language. Equate your web copy with a highway billboard. Surfers are cruising by, no heavy reading is going on here. Just trust me on this one, Smarty Pants.

4. Tell Them How It’s Done.

Another common content error: letting your reader know what he CAN do, but never telling him HOW to do it. Today’s web has everyone falling all over themselves to give away free information. If you do not inform your reader with the basics of how to accomplish a task, perform a function or use a new tool, I guarantee he will find out from someone else.

5. Be a Branding Whore!

Spend enough time hanging out in online networks, and you will recognize the Power Players by their ID Badge – that signoff that distinguishes what they do and lists their URL. Brand your business in every single email, article, forum post and blog entry that you write. NEVER assume taht everyone in the group knows you. Someone new will always come by… and can leave again just as quickly. Make your mark everywhere you can.

Are YOU Content With Your Content? Get Top Secret Marketing Tips from the Web’s Biggest Gurus and Expert Authors on The First Annual Web Content Awareness Day on FEBRUARY 9, 2006.

Copyright 2005 Dina Giolitto. All rights reserved.

Go to http://wordfeeder.com/wcad/landingpage.html for details.

Are you in a dilemma whether to create a mini site or a
content-based web site for your new product or service? The
purpose of creating a web site should be to attract visitors and
convert them to paying customers. Is a mini site with a few
pages enough to do this or should you spend more time and create
a content-based web site which contains many pages?

Let’s look at some of the Pros and Cons:

Mini Sites

Pros

1. Easy to set up – you don’t have to be a programmer these days
to create a mini site. Web site templates or software allow most
of the work to be done already.

2. Little time – you could create a mini site within one day if
you have your entire content ready to go.

3. Laser focused on selling one product or service – a mini site
can simply be one long sales page with an order button at the
end.

4. No distractions – customers are distracted by other options on
the web site. With no banners or links to other sites, the customer
can be directed to purchase immediately.

5. Inexpensive to create – if you use a free hosting account
(not recommended), you would just pay for registering a domain
name. Paid hosting services for a mini site can be acquired for
only $30/year.

Cons

1. Difficult for search engines to spider – a web site
containing many relevant pages of content will tend to rank
higher in the search engines than a one page mini site.

2. Lacks pages of content – mini sites often lack in-depth
information about their product or service.

3. Difficult to increase link popularity – getting links from
other web sites increases your link popularity. Webmasters form
other sites want to link to a web site which contains valuable
information that expands their visitors experience.

4. Less traffic – less pages means fewer chances for people to
find your site in the search engines, thereby limiting the
amount of traffic your web site receives.

Content-based web sites

Pros

1. Search engine friendly – creating a content-based page for
every targeted keyword will enable visitors to enter from
numerous points within your site.

2. Easy to acquire links from other sites – webmasters want to
link to web sites that will expand their visitors experience by
providing more information (ie articles) or simplify their tasks
(ie software).

3. Become an authority on your product or service – adding
pages of content related to your product, helps people to make
an informative decision before purchasing.

4. Lots of traffic – creating lots of keyword focused pages and
acquiring incoming and outgoing links to and from other sites
generates lots of free traffic.

Cons

1. Too many options – customers can become indecisive if their
are too many options to choose from.

2. Too many links to other web sites – this may take visitors
away from your site and not return. Ideally you want to keep
them at your site.

3. Can be expensive to build – content-based sites can cost
thousands of dollars to develop if you take into account the cost
of graphics and/or hiring someone to build it for you.

4. Takes a lot of time to develop the web site – building
content-based pages takes time. It may take several years to
create hundreds of content-based pages.

5. Attracts “tire kickers” – visitors want to look around to
glean free information but may never buy.

Conclusion:

Before you decide on what type of web site to develop, first
think of the purpose of your site. If you just need a sales page
and want to drive targeted traffic to your site using paid advertising
(ie paid per click search engines, ezine ads) then a mini site could
be sufficient.

If you plan on becoming an authority on your product or service
and want to attract lots of free search engine traffic, then a
content-based web site will serve you better.

Alternatively, you may create a combination of the two ie begin
with a mini site, leaving room to expand it to a larger content-based
web site in the future.

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of http://www.iSiteBuild.com
Affordable Web Site Design and Low Cost Web Hosting
Subscribe to his “Marketing Tips” newsletter for more original
articles at:subscribe@isitebuild.com. You can read more
of his in-depth articles at: http://www.isitebuild.com/articles

I can’t figure out people who have products or information to sell who do not have a website. With some people, it’s fear of technology; others just haven’t realized that we’ve entered the electronic age. If you are not in the latter category, and you are reading this article, put up your website today — it will take you about an hour!

To get started, you need a domain name. This is the dot com address people will go to, when they want to see your site. Now, I don’t represent any particular company, so this is not an advertisement for domain sellers and web hosts, but I use Register.com. You can go there, or to others like them, see if your desired name is available, register it for as little as $19.99 per year, and begin building your site — all in minutes.

Once you’ve registered your domain name, you’ll be directed back to the host and given numerous options. Now, if you want to save money, and you don’t require a lot of bells and whistles, just choose the option that allows you to set up the site yourself and pay the minimum hosting fee, usually around $4.95 per month. At Register.com, this option is called Website Now.

When you click on Website Now, you’ll be directed to a blank page and options on the left, such as Choose a Template and Edit Your Site. Click this option. From here the site will walk you through some very basic options, like choosing a background (there are many nice ones, depending on the type of business or service you have), writing a headline or title for your site, and adding text and graphics. If you have pictures you wish to add, and they are in a file on your computer, you’ll be given a Browse option. You click this, find your file, click on it, and it will appear. Then you’ll be given the opportunity to add a caption and change the size.
You can also add e-mail links or links to other websites.

It’s all quite simple, and the site host page walks you through all of it. When you’re finished, you click a link on the left called, Publish Your Website. Click this link, and your new advertising power tool will be active in cyberspace for all to see.

Now, you just need to get people there. Learn how to write some articles, and submit them to a site like this one, with a link to your site. This is a great place to begin.

Mark Barnes is the author of the new novel, The League, the first work of fiction, based on fantasy football. He is also an investment real estate and home loan finance expert. Learn more about his suspense thriller at http://www.sportsnovels.com Get his free mortgage finance course at http://www.winningthemortgagegame.com